WIND FROM THE LAND AND WIND FROM THE SEA
SCIALLINO & BORILE: YOU BUY THE BOAT? AND I’LL GIVE YOU THE BIKE!
A Borile Multiuso for those who buy a new ‘Sciallino’, starting with the S23
Milan, Italy, 24th September 2013.
Sciallino and Borile, both headed by the Bassi family, kick off with some co-branding: from today, those who buy a Sciallino yacht (choice of models: Sciallino S23 ventitré, S25 venticinque, S25 venticinque Sport, S30 trenta, S34 trentaquattro, S34 trentaquattro Fisherman, and the Gemy) in versions: Family, Classic and Elegance, will also take home -by boat- an exclusive Borile Multiuso. Parallel roads, ocean & land, both leading to a full appreciation of the excitement and excellence of these exclusive Italian brands.
With Sciallino and Borile the dream comes true: you arrive in port with your Sciallino and then explore the city and it’s surroundings from the saddle of the lightweight and versatile Multiuso, created by Borile!
Carlo Bassi, Milanese entrepreneur-manager, and shareholder of Sciallino & Borile, said: “The fans of our boats are frequently also great admirers of Borile motorcycles and this makes us realize that our audience appreciates the genius and planning that is so typical of our country. With this new operation we want to strengthen the union of our brands; distinctive signs of the excellence of Made in Italy, solidity and creativity”!
Press Office: Federica Venturelli email@example.com